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Information of biblio record :BL
Language of Text,Soundtrack etc.:English
Record identifier:2187
Personal Name:Schiavo, Renata
Title and statement of responsibility and:Health communication : : from theory to practice /\ Renata Schiavo.
Edition Statement:Second edition.
Physical Description:xxxii, 623 pages ::illustrations ;;24 cm.
Series:Jossey-bass public health ;; 217
Internal Bibliographies/Indexes:Includes bibliographical references (p. 539-592) and index.
Summary or Abstract:"Now in its second edition, Health Communication: From Theory to Practice provides a comprehensive introduction to theory, intervention design, current issues, and special topics in health communication. The book also represents a hands-on guide to program development, implementation, and evaluation. This second edition further emphasizes the importance of a people-centered and participatory approach to health communication interventions, which takes into account key social determinants of health as well as the interconnection of various health and social fields. While maintaining a strong focus on the importance of behavioral, social, and organizational results as key outcomes of health communication interventions, this second edition also includes new or updated information, theoretical models, resources, and case studies on health equity, urban health, new media, emergency and risk communication, strategic partnerships in health communication, policy communication and public advocacy, cultural competence, health literacy, and the evaluation of health communication interventions"--
International Standard Book Number (ISBN):9781118122198 (pbk.)
Topical Name Used as Subject:Communication in medicine-- United States.
Topical Name Used as Subject:Health promotion-- United States.
Topical Name Used as Subject:Health planning-- United States.
Topical Name Used as Subject:MEDICAL / Public Health.
LCC:‭R118‬‭.S33 2014‬
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